Thursday, October 4, 2012

How to Start a Real Estate Blog for Generating Internet Leads

It does not matter whether you have been selling realty property for ten years or ten days. If you do not currently run a real estate blog, you are going to want to start. Many people assume that starting a blog is extremely complicated or that it is going to cost them a lot of money. The thing is though, this is hardly the case, as it will actually help you to make more money.

Do Some Online Research

Before you get started, you may want to look at some of the other real estate blogs out there. This will allow you to get a feel for what is good content and what is not, from a reader's perspective. Just as you would with any other social media blog, you want to make sure that you are engaging your readers. You want to use your blog to gain respect and to become an authority on the market.

A great way to get started is to read some real estate blog books that will help you with this particular venture. With a realty blogging book, you could find that little bit of extra motivation to get started on your path to success.

Of course, you might be thinking that you already know that you need listing leads. However, what you might not fully understand is how social media for real estate is changing the game. You will be able to obtain an audience of those listing and those buying real estate. With their interest, their attention and your knowledge of the MLS IDX, you will be able to create a strong bond between yourself and your readers. It is important to remember that an internet lead is just as good as any other type of lead.

Take the First Step

When you first start out with your social media blog on real estate, you are going to want to make sure that you have a plan in place. You want to have an outline that contains your objective and your social media plans that will allow you to reach your goal. Think about how blog listings will help you.

Now that you are ready to make the leap and start your own blog, you are going to want to take it slow. Start with an easy blog. Do not overdo it. You want to keep it simple and really set the stage for what you are about to accomplish. Allow your readers to get a feel for you.

Build the Relationship

It is important to remember that a blog is not a sales pitch. It is a relationship and as with any relationship, it is going to require a lot of work. If you want, you can start writing your blog posts and have only your friends, family and co-workers review it, before you allow it to go public. However, you do not want to hide in the shadows forever. It is important to make sure that you are stepping out into the light, making the connections, and gathering the leads that will change your career for the better.

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